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Welford-on-Avon is a picturesque village set in the heart of South Warwickshire. It lies on the Avon River about four miles west of Stratford-upon-Avon, four miles south of Alcester and four miles east of Bidford-on-Avon.

The centre of the village is designated as a conservation area and contains quite a number of attractive thatched houses including what is believed to be the original “chocolate box cottage” in Boat Lane, reputedly the most photographed street in Warwickshire. The village is mainly residential, but contains a number of small businesses, the largest of which are horticultural. In total there are approximately 600 houses and about 1300 residents.

The Village has three public houses, two shops, a garage, a primary school, a bowls club, a sports club, an 18 hole Golf Course, a children’s play area, allotments and two Churches (the Parish Church of St Peter’s and the Methodist Church).

Welford-on-Avon has been County Winner or Runner Up in the Warwickshire “Best Kept Village Competition” on twelve occasions since 1991. The competition was discontinued in 2007 and as from 2008 has been replaced with a more broadly based competition.

The village boasts one of the tallest Maypoles in England and the annual Maypole dancing festival is performed by the pupils of Welford Primary School every June.

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